Rock Around Siam is a Bangkok-based boutique travel agency crafting bespoke, immersive cultural journeys off the beaten path — across Thailand
Since February 2026, Rock Around Bangkok has become Rock Around Siam, a Bangkok-based boutique travel agency dedicated to creating bespoke, immersive cultural journeys and experiences that are genuinely off the beaten path, anywhere in Thailand.
Building on Rock Around Bangkok’s heritage, Rock Around Siam designs itineraries that reveal Siam’s cultural depth and hidden treasures to discerning travellers and organisations alike: history, arts, architecture, craftsmanship, communities, gastronomy, nature, traditions, and festivals—always through a strong narrative lens.
As passionate travel artisans, we create private, immersive experiences that connect modern, discerning hedonistic travellers (in the Greek philosophical sense) with Siam’s heritage in a way that feels intimate, intelligent, and deeply human.
Our journeys explore culture, history, art, craftsmanship, gastronomy, lifestyle, nature, sports, traditions, and festivals, guided by a powerful experiential approach. We also select exceptional boutique luxury hotels, where luxury means rarity, character, and the enigmatic aura of a place, chosen to resonate with the day’s theme and the experience just lived.
Join us to deeply connect with Thailand's cultural heritage off the beaten path.